What’s everyone’s thoughts on using Amazon vine reviews for a new product launch?

Sell On Amazon Listing Management & Reports
1

I am struggling with getting any product reviews so I decided to give Vine a try. Does anyone have any experiences to share?

2

  1. If your product has problems, Vine won’t solve them it will make them worse. People on Vine don’t always give 5-star ratings, especially if your product has problems. It doesn’t matter if they got it for free.

  2. Expensive af, I did it. If your listing has no reviews, it’s def a game changer but it’s a $200 enrollment fee plus the fba fee for each unit shipped. It also doesn’t guarantee you positive reviews

  3. I will not recommend you to use Amazon vine Program.

First of all audit your campaign even product has eye catching listing or not including Title, bullet points, description and main factor images and attractive video of product. Then creat coupons and promotions. After that advertise it with low budget on fb, TikTok and launch Amazon PPC Campaign with proper keyword research. Hoping for the best. Try to get min 20 reviews with video comment. For sure, you will enjoy sales.

2 Likes
3

Vine is great to get reviews. Please don’t review anymore so it’s a great marketing campaign to get the product off the ground. Be prepared to give away as much as you can to quash the % from that 1 lousy reviewer. There’s always 1!

1 Like
4

Enrolled our chocolate in to VINE, 9 flavours…… one person picked hazelnut and left a 1 star “disgusting I don’t like hazelnut”

1 Like
5

Only if you can afford to give away a lot of product. for more expensive items it’s not great.

Also remember as pointed out the vibe reviewers can and will neg you.

1 Like
6

That is true.

1 Like
7

It would be cheaper and better to find the company located in China that is selling reviews.

It appears they are now using Al to blend in better thus avoiding amazon’s half baked detection system.

Then you will always get positive reviews, some of those vine reviews are either fools or have an agenda to negatively impact others.

2 Likes
8

Thank you for the in-depth response! I’ve gone with the two free vine reviews to test it out. I don’t suppose you know how VAT works with Amazon ? Is it part of the fee they take for each product or do I have to do this separately, or do they take it all in one? Thank you