What is the beat strategy to run PPC?

I am struggling with this, if my products price is $15 then how much should I spend on ads daily? And once my ad expire should I extend the date or create a new campaign?

What’s the best strategy?

Guys please help to understand as I am struggling to make sales even after running PPC.

For a product priced around $15 the key is not just daily spend but return on ad spend and targeting the right keywords.

Many sellers waste budget on campaigns without checking which ones actually convert.

Start with a small daily budget monitor which keywords and campaigns bring sales and scale only the profitable ones.

Extending an underperforming campaign rarely helps optimizing or creating a fresh campaign with better targeting usually works better.

Have you checked whether the low sales are due to traffic quality or listing conversion before adjusting your PPC strategy?