What am I missing?

[Irina.Krasnodarsk]

Hello everyone,

If you have inventory in stock and you’re the only one doing FBA on the listing, you have 0% shipping rates, only 5-star reviews, and a high Buy Box percentage. However, you’re constantly seeing a downward arrow.

When you hit $10k in sales, you had to apply for insurance, and you chose NEXT Insurance. But after that, you haven’t been able to reach $10k again.

What’s your opinion on why my Buy Box percentage keeps showing a red downward arrow?
Do you think the insurance has any impact on it?

[uman786]

It’s a month-on-month comparison of your Buy Box Average (%). It doesn’t really mean anything.

[ecomwithumair]

@Irina.Krasnodarsk

When you hit $10k in sales, you had to apply for insurance, and you chose NEXT Insurance. But after that, you haven’t been able to reach $10k again.

@Irina.Krasnodarsk

Do you think the insurance has any impact on it?

Absolutely not. Regarding your insurance with NEXT Insurance, it does not directly affect your Buy Box percentage. Insurance is more about protecting your business than influencing Amazon’s algorithms.