Used to be % in keepa.
Yes still do after I’ve looked at offers and haven’t found enough evidence to see if FBA or even if FBM sold.
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Yes, ratings are still an important factor to consider when analyzing variations because they help you understand customer satisfaction and demand across child ASINs.
Keepa used to show ratings as a percentage to make it easier to compare, but now you often have to look at the number of reviews, review count trends, and star rating history to get the same insights. A variation with higher ratings and steady review growth usually signals stronger sales, while low or inconsistent ratings can indicate poor product quality or low demand.
Combining this with price and sales rank history gives a clearer picture of which variation is worth sourcing.
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