For the section where amazon requests a photo which shows my logo permanently affixed to the product, can the logo be placed on the package it self or does it have to be placed on the physical product?
For Amazon Brand Registry, the requirement is typically that the logo must be permanently affixed to the physical product, not just on the packaging. This is to ensure that the branding is part of the actual product itself and can help in preventing counterfeiting or unauthorized use of your brand.
When submitting a photo showing your logo as part of your application for Amazon Brand Registry, ensure that the logo is visible on the product itself. This could be a label, engraving, embossing, or any other method of permanently affixing the logo to the physical product.
While branding on packaging can be a part of your overall branding strategy and can contribute to your brand’s recognition, Amazon’s specific requirement for the Brand Registry typically relates to the product itself. Be sure to follow Amazon’s guidelines precisely to increase your chances of a successful Brand Registry application.