Thinking about launching my own brand on Amazon

Hi Guys!

I just begin and have some questions your answers much appreciated,

  1. I want build brand in Amazon, but right now no pending registration. Should I register it first or just start with generic first?

  2. If I list to generic can I update listing to Branded goods later or need to make new SKU after I register my brand name?

1- You can start as generic but It might be beneficial to register your brand first and it’s recommended

2- You can update your listings to reflect your branded goods after registering your brand. No need for new SKUs; you can update existing listings to reflect your branded status.

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Start by registering your brand on Amazon to establish a unique identity. You can update generic listings to branded goods later, but it’s advisable to register your brand first for a smoother transition.

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