No sales movement on a new product

Good morning,

I sent my first private label products to Amazon FBA nearly a month ago - everything has been received but I have had no sales. Just not sure why no purchases have been made. Do I need product reviews?

I have also contacted Amazon and they informed me nothing is wrong with the account and it looks healthy, so not sure where I am going wrong? Any advice, tips or suggestions would be much appreciated.

Thank you for your time.

Just some ideas:

Is it a product that people want or niche?
Does the listing have good photos and description?
Is it competitively priced compared to other similar items?
Are you running any ads to promote it?
Have you pushed it via social media?

What’s the ASIN?

Just because you have a product available for sale, it doesn’t mean it will sell.


So many factors - have you done keyword research, is your title well formatted, have you used Vine for reviews, is your main image fab, are you using all the image slots, are you giving people all the info graphically, do you have A+, is your price competitive, are you using PPC…and so on. This is not a simple answer. CTR and conversion depends on so many things all working together.


Do you have the Buy Box? Its supply and demand, need to be patient


If it’s listed as “in stock” in your inventory then the only reason for 0 sales would be 1 of 2 things. 1) Your price is to high, or 2) Nobody wants what you’re selling.