This Amazon update got our sales down 30%. Not showing how many reviews there are and just showing percentage makes new sellers that did vine reviews have more advantage.
Anyone have any experience on this?
I highly doubt that is the reason, FREE returns moots feedback. If it was not for the fact that so many sellers are weak and easily manipulated they would remove it. Feedback is a VERY good tool so amazon can let the buyer social shame the sellers into using prime. When the sellers use prime the feedback is struck out.
More than likely you sold more than others and it is not fair that you have sold more product. Are you a seller in the USA?
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I agree with skeeter that this minor design update couldn’t have been the reason for such a significant sales drop. Are you advertising?
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I totally agree with the concept. But, we’re leaning heavily on advertising and product reviews. Our competition is now outperforming us, and that’s making a significant impact.
That is the “why”, and you just said it, your competition is out performing you. Its called they are “sharing the wealth”, or as my friend @cabinfeverbooks would say " the sprinkler".
It was hard to spot however, you can verifiy what amazon is doing by analyzing ebay sales.
Suspect amazon is behind the AI that is being deployed to manipulate sellers and sales on ebay.
eBay has provided one extra tool, that is terapeak. Prior to the acquisition of terapeak, ebay made them take down some key metrics that actually helped us. Now that it has been castrated, what is left and the way it is designed has morphed into a lens that allows you to see into how ebay is manipulating sales.
amazon does not have a valid units sold tool, everyone is going by 3rd party guesses and estimation. None is for fact like it is with terapeak.
You could be right. Amazon is constantly tinkering with its site features, assessing their impact on overall sales and website traffic. I wouldn’t be surprised if they were directly regulating traffic to individual listings as well.
Also, it appears that each web browser interprets the catalog results in its own unique way and whether you’re browsing on a desktop computer or a mobile device can also make a noticeable difference.