Learn how to plan for busy shopping periods with Amazon Advertising

Get ready to navigate major shopping events with two resources designed to help you plan your advertising strategy.

  • Join our Amazon Advertising summit - Prep for key shopping days: Our free virtual event*, on June 6 and 7, will teach you how to build advertising skills to engage customers across the buying journey, both on and off Amazon.

Register now.

  • Prep for shopping events hub: Explore our courses, bootcamps and videos to learn how to grow your business before, during and after busy periods.

Discover now.

Sponsored Products campaigns that are live for more than 75% of the day during a major sales event have a 21% greater return on ad spend, on average.**

*The event will be held in English.

**compared to a campaign that was in budget for less than 75% of the day. Amazon internal data, worldwide advertisers, November 2021.