Amazon is preparing to release an AI search feature. It will most likely pull information from bullet points, descriptions, and all the details data. I highly suggest everyone update their information to be as accurate as possible. Any false information will probably limit the reach of your product because they don’t want their AI to have “hallucinations”
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Considering how everyone is spamming their listings with keywords, it’s safe to assume this will be a complete disaster.
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This seems to be a part of their AI approach as well:
Amazon was already fully automated before this and now I guess suspensions will be decided by AI as well.
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