I received official approval from Amazon to sell this brand in that category.
I was able to create product listings, and they were initially active.
Later, without making any changes on my end, my listings became inactive, and I got an error indicating I no longer have authorization—even though I had already been approved.
Meanwhile, Amazon requested me to update and validate my business information. I submitted all the required documents, and my account status returned to “healthy.”
I believe this update may have temporarily caused a deactivation of my selling rights, but the issue persists despite the validation.
I contacted Amazon support, and they confirmed my approval is still valid, yet the platform continues to block my listings.
Has anyone experienced something similar? How did you manage to get your listings reactivated after this kind of situation?
If Amazon revoked your brand approval despite having valid authorization, try re-uploading your approval docs in Seller Central, then delete and relist the ASINs (or just hit Edit > Save to refresh). If the issue persists, escalate to Seller Performance, this often forces Amazon’s system to recheck your permissions. It’s usually a system glitch, not an actual policy violation.
Yes, I’ve faced a similar situation before. In my case, the issue was caused by a system glitch after Amazon revalidated my account information. Even though the brand/category approval was still showing as valid in Seller Central, the listings were stuck in “inactive” status.
What worked for me was:
Opening a case under “Listing Deactivation – Brand Approval” and specifically asking the support team to escalate it to the Catalog or Brand Registry team.
Sharing proof of prior approval (approval email or case ID) along with screenshots showing the inactive listing and the approval status.
Requesting them to manually refresh or re-sync my selling privileges for that brand/category.
It took 3–4 days after escalation for my listings to be reinstated. I’d recommend keeping all communication in the same case thread so they can see the history and not close it prematurely.
Hope this helps, and you get your listings back up soon