I have a friend, I don’t know how he got approved by amazon to sell nike brand products. As far as I know, nike brand has been put on the restricted list by amazon not accepting new applications. Do you know why? He told me that he hired someone in the US to somehow get his account approved by amazon to sell nike brand. Do you have any experience with this that you can share?
Recently, Amazon gated numerous major brands to US-based sellers only. It is now very difficult for most ordinary sellers to gain approval. They will block the listings anytime without explanation, even if you are approved.
My recommendation is that your friend switches into private label. Selling major brands if you are non-US based no longer makes sense as they may re-gate you anytime, even if you somehow manage to get approved. You will be stuck with stock which you cannot sell.
Nike is a restricted brand on Amazon, and new applications are generally not accepted. Your friend may have gained approval if their account was grandfathered in before the restriction or through providing authentic and compliant documentation that met Amazon’s high standards for brand approval. Hiring a third party to handle approvals can sometimes involve leveraging connections or expertise, but sellers should exercise caution, as improper methods or non-compliance with Amazon’s policies can lead to account suspension. If you’re looking to sell restricted brands, focus on building a strong account history and obtaining legitimate documentation through authorized distributors to meet Amazon’s requirements.
It’s true that selling Nike on Amazon is challenging since the brand is gated, and new approvals are rare. Your friend may have used a third-party service, but caution is essential. Amazon strictly monitors such activities, and improper methods can risk account suspension. Instead, focus on optimizing your store with a repricer to grow sales with unrestricted brands.