Our List Price is no longer showing after the Black Friday/Cyber Monday deals. I reached out to Support already, but they told me we’d need to lower the List Price and match it with the current “Your Price.”
Has anyone dealt with this before?
Thanks so much!
This happens a lot after Amazon runs big promos, the system hides the List Price until it re-validates that the price is truthful and not inflated after a sale period.
To make it visible again without lowering it, make sure the List Price meets Amazon’s criteria:
• It must be a real, recent selling price (Amazon checks historical data).
• It must match what customers could reasonably find elsewhere.
• Your “Your Price” can’t be too far below it for too long.
Usually the List Price returns automatically once Amazon’s system re-verifies your pricing history.
If you want, I can look at your product pricing structure and tell you exactly what to adjust so the List Price shows again safely.