I often see this with my competitors. I’m trying to set it up via Promotions → Percentage Off, but Amazon states that the minimum discount is 5%.
Screenshots are attached.
P.S. The ASIN was chosen randomly.
To create a “Save 2% at checkout” promotion on Amazon, you’ll need to use the Manage Pricing tool instead of the Promotions feature, as Amazon’s standard promotions, like “Percentage Off,” have a minimum discount threshold of 5%. By setting a Business Discount or adjusting the Sale Price, you can effectively show a smaller discount, such as 2%, which will appear as a savings at checkout. Additionally, you can consider using Coupons to offer a 2% discount, as they allow for smaller percentage-based discounts and provide extra visibility through the green coupon badge on your listing. Ensure the details are carefully configured to align with your pricing strategy.
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It’s a discount provided by Amazon, not by the seller.