For those doing wholesale (not OA), what criteria do you personally use when deciding if a distributor is worth testing?

Hi everyone,

I’m currently building out my wholesale model for FBA and working on getting properly structured with LLC, resale certificate, and distributor approvals.

I’m not asking for product leads, just general advice on:

• What red flags to watch for

• Invoice requirements for Amazon

• How you evaluate account terms before placing a test order

Appreciate insights from experienced sellers

Make sure the distributor is brand authorized and provides Amazon compliant invoices. Avoid unrealistic pricing, unclear paperwork, pressure for large MOQs, and always start with a small test order after checking competition and pricing stability.

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Watch for red flags such as unclear pricing or poor communication. Evaluate distributors based on product authenticity, pricing, reliability, and account terms. I suggest you don’t waste your time on wholesale and instead consider private label to build your own brand, as many accounts are deactivated due to invoice issues.

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If that happens, would it be difficult to reactivate the account again?

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Yes, it is very difficult to reactivate an account once it has been deactivated, but with private label, once you register your brand, your account becomes more secure.

When finding distributors, ensure they have brand authorization. Amazon invoices should be detailed and accurate. You can evaluate distributors based on factors such as product price, quality, and account terms.

You should know that wholesale gets much easier once the structure is solid.

Two early things that saved me time:

  1. lock your supply chain flow (supplier → prep/3PL → FC) so you don’t get stuck on receiving delays,

  2. keep product docs organized (commercial invoice, HS code, country of origin, carton dims/weights) to avoid customs surprises.

Curious, are you planning to ship to a prep/3PL first or straight to Amazon?