Hey everyone,
I have been selling some products. Doing okay but noticed some competitors are crushing it with their off-amazon marketing.
I keep seeing their facebook ads pop up but I have no systematic way to track their ads, offers, and pricing.
I tried manually checking their pages but it s super time-consuming and I miss a lot.
Anyone have a good system for this? Tools? Or you just not worry about it?
I suggest that if your competitors are using Facebook, you might want to explore the Meta Ads Suite to see what ads are trending in your niche. You can also try searching for your competitors directly within the Meta Ads Suite for more insights.
What you’re noticing is real, off Amazon traffic can quietly shift the entire competitive landscape, especially when brands are consistent with their ads and funnels. Most sellers miss it because manual checking never shows the full picture, and by the time patterns are obvious, the competitors have already scaled. The real advantage comes from tracking offers, creatives, and landing angles systematically instead of reacting late. Are you trying to understand their strategy for inspiration, or looking to counter it with your own off Amazon setup?