Automatic targeting keywords

Hi all,

Just a quick question. When you start an automatic keyword campaign are your campaigns determined on the keywords you filled in at the product description. Or does amazon take the content of your product title to?

thanks for the help

Yes the system will take the content of the title. It is actually the first place the system will look for the key words so I would recommend that it is a good title. After looking at the title the next places the system will look for key words is the description and bullet points.