As beginner what are the most common mistakes new FBA sellers make during product validation?

I really appreciate any responses.

Great question. Most beginners don’t realize they’re making these mistakes until they’ve already spent money on the wrong inventory.

  1. Chasing high sales instead of safe listings

New sellers go after “hot” items instead of listings with stable demand, low seller count, and no IP risks. Keepa charts reveal more truth than most tutorials.

  1. Ignoring brand restrictions and IP complaints

Just because you can list an item doesn’t mean it’s safe. Many beginners get hit with IP violations because they never check seller count, brand history, or complaint patterns.

  1. Misreading Keepa

They only look at sales drops and overlook buy box rotation, seller count trends, suppressed periods, and price-tanking patterns.

  1. Picking products that require perfect prep

Glass, meltables, oversized and fragile products create extra cost and complexity that beginners usually underestimate.

  1. Not validating true margins

The product may look profitable, but once you factor in FBA fees, inbound shipping, prep costs, returns, and price competition, the margin can disappear.

If you want, I can walk you through the beginner-friendly validation process I teach my students. It’s simple, safe, and removes most of the guesswork.

Most Common Seller Mistakes ?

Wrong product research

Weak listings (titles, images, keywords)

Bad pricing strategy

Ignoring account health

No inventory planning

Not understanding platform rules

Running ads without optimization

Trying to manage everything alone