Still a little wet behind the ears. Sorry if this is an obvious question.
I’m looking through my search term report frommy automatic campaign.
It’s full of numbers/codes like this:
Can anyone tell me what they mean,and why they are showing in the search term report?
Thanks in advance!
When a buyer searches for a product they will reach a product detail page. At the end of the page there may be a sponsored product widget that the buyer can click on.
The combination of letters and numbers is actually the ASIN of the product detail page that the buyer clicked on before clicking on the sponsored product widget. They did not click on your sponsored product directly from the main search.