No impressions?!

Hi,

Recently I have been having thousands of impressions on my ads each day. Today I have received none. Nothing has changed in terms of keywords. Is there something on my end that is preventing the ads from working? This is crazy!

Thanks for your help

Have you tried searching for the listing’s keywords within the Amazon site to verify that it is still searchable and wasn’t suppressed from search as a result of non-compliance with Amazon guidelines?

Amazon recently started enforcing their Product Title Requirements, which means that any non-media ASIN may be search-suppressed if it violates any of the following criteria:

  1. The title exceeds 200 characters, including spaces.
  2. The title contains promotional phrases, such as “free shipping”, “100% quality guaranteed”.
  3. The title contains characters for decoration, such as ~ ! * $ ? _ ~ { } # < > | * ; ^ ¬ ¦
  4. The title contains no product-identifying information, such as “hiking boots” or “umbrella”.

https://sellercentral.amazon.co.uk/gp/headlines.html?id=5548436902472086875&ref=nslp_all_14_5548436902472086875_ttl

Here you can learn more:

https://sellercentral.amazon.co.uk/gp/help/YTR6SYGFA5E3EQC?ref=nslp_at_5548436902472086875_1_YTR6SYGFA5E3EQC

So I would advise you to carefully review everything to ensure that you are fully compliant.

If you need help, post the ASIN/s for feedback.

I am actually considering turning off my advertising. Yesterdays ACOS 88% - whats the point! :woman_shrugging::woman_shrugging::woman_shrugging: