I listed a product after getting ungated by Amazon. I created all the product images myself and handled everything. Two days after creating the listing, I started making sales. I sent some inventory to Amazon, but then another seller joined my listing, lowered the price, and won the Buy Box. Since then, I haven’t made any sales. This other seller has over 800 reviews on their Amazon store, so they’re clearly more established.
I decided to let them sell through their stock, and once they’re out, I plan to send the remaining inventory (400 units) I have to Amazon.
Additionally, the product hasn’t received any reviews yet, but it has made over 80 sales this month.
Is this a generic product purchased from Alibaba or do you have a trademark? It sounds like you are selling a generic product or otherwise, others wouldn’t be able to join the same listing.
Be careful. You never know, they may have thousands of units more ready to be restocked as soon as the first batch sells out.
I had a hijacker like this who kept restocking my trademarked product. Eventually managed to get them removed through the Amazon Brand Registry.