How can i advertise as a new seller?

Hi,

We have recently listed our products on Amazon. At the moment we do not have any visibility and we do not have the buy box as well. Both these factors together result into no sales.

We are wondering how can we start advertising on Amazon as a new seller? We know that without the buy box we cannot use sponsored ads. In such a situation how can we advertise our products on Amazon?

I am sure many of you have faced such a situation. How did you guys manage to tackle this? Some help on this would be wonderful.

thanks!

One of the main requirements for PPC is having the BuyBox. So, you will be only able to run a PPC for listings where you have the featured offer.