I run Amazon advertising campaigns in the UK, Germany, France, Spain and Italy. The UK and German campaigns run well - but the French and Italian campaigns generate very few impressions, clicks or sales. Has anyone else had a similar experience?
I have the similar issue myself. My UK and DE campaigns do okay, sometimes good other times not so good but still manage some sales. FR not so great, Italy did well for a couple months actually way better than expected but its slowed up, ES has done the worst out them all, can’t even remember the last time I seen a sale through the campaign on there.
I guess we just have to chalk it upto hit and miss. Adverising campaigns don’t guarantee to increase sales, its there for you to decide if its worth using or not. I personally have it enabled regardless of sales as we have our niche brand and it helps create traffic and some periods its good for sales and other times its not. I keep the pricing for keywords and budget low so it doesn’t hit the pocket too hard.
Nice to know I’m not the only one experiencing this