Difficulty with Brand Registry approval


I need some help. I’ve tired this 4 times now, 4 emails so far with different pictures etc whats going wrong?

“We have completed our review and have concluded that your brand does not meet our criteria for approval”

Any suggestions are welcome

Are you using a sticky label for your branding by any chance? Or maybe you have photoshopped the brand onto a photo?

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The Amazon Brand Registry has become significantly stricter over the past year. As mentioned by @AmazonUKForumRefugee, in the past, sellers could get away with using photoshopped branding on their product images or stickers. However, nowadays, unless you have a brand that convincingly appears to serve a different purpose than just protecting your ASINs for generic unbranded products against hijackers, you won’t receive approval.